Typography
Primary Typeface
Our primary typeface is Proxima Nova, available in regular, semi bold, bold, and extrabold weights. It serves as the foundation for all college communications, offering clarity, versatility, and a modern aesthetic.
Typographic Style
Large Titles
Large titles should be used on posters or brochure covers where the extrabold typeface can be read clearly and where space allows.

Proxima Nova Extrabold | 50 pt font size | 50 pt leading | -20 tracking
Small Titles
Small titles should be used on flyers, internal documents, or anywhere an eye-grabbing headline is needed but space is not abundant.

Proxima Nova Bold | 25 pt font size | 29 pt leading | -20 tracking
Subtitles
A subtitle is a short sentence on flyers or documents that brings additional context to the title. This is most often used following small titles rather than large titles due to limited document space.

Proxima Nova Semibold | 10 pt font size | 13 pt leading
Header 1
The Header 1 treatment helps separate document sections. Excessive use of all caps can reduce legibility, so these should be used sparingly where document layouts require distinct visual grouping.

Proxima Nova Bold Caps | 10 pt font size | 12 pt leading | 20 tracking
Header 2
The Header 2 treatment provides additional sub-groups within a Header 1 section. Use of title case improves its legibility at smaller sizes.

Proxima Nova Bold | 10 pt font | 13 pt leading
Body Text
Proxima Nova regular provides a clear sans-serif paragraph font that is legible at small sizes and in areas featuring lots of descriptive text.

Proxima Nova Regular | 9 pt font | 11 pt leading
Specialty Typefaces
In addition to our primary typeface, Proxima Nova, EICC employs two specialty display fonts for limited applications tied to identity and spirit wear.
Factoria Bold
Used for the “EICC” all-caps lettering featured on apparel, merchandise, and select spirit materials. Its strong, geometric structure conveys confidence and durability, aligning with the college’s bold, modern personality.

Industry Inc Base
Used for the full “Eastern Iowa Community Colleges” name in coordination with Factoria Bold. This typeface balances Factoria’s strength with an industrial, collegiate tone, reinforcing EICC’s identity in branded and athletic contexts.

These specialty typefaces are reserved for use on apparel, merchandise, and approved athletic or spirit materials. They should not replace Proxima Nova in print, web, or official communication materials